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Ways to Improve SEO Services for Business

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seo services
  • November 4, 2022November 4, 2022
  • katapult

Effective Search Engine Optimization (SEO) practices ensure that your website receives the appropriate traffic. Your company will never be found in search engine rankings unless you deliberately implement tried and tested search engine optimization techniques on your website. Before your SEO efforts bear fruit, you can hire an SEO agency to assist with search engine marketing and attracting paid traffic to your website.

Because most people trust organic links more than paid links, search engine optimization should be your long-term strategy. While paid clicks on search engines such as Google may put you at the top of the SERPs, only 15% of internet users are likely to click on them. As a result, if you want to sell online, work on improving your organic search engine ranking. But how do you break into the top ten SERP positions? This article will go over six suggestions for improving SEO services for small businesses in Florida.

1. Start With a Keyword Map

Using relevant keywords on your website will assist you in attracting relevant visitors. Someone who searches for your products on search engines is ready to buy, even if it takes them a few months. To ensure that the right keywords are used on your landing pages, conduct extensive keyword research and organize it in a keyword map for future reference and keyword monitoring. Working with an SEO agency can help you spy on the top-ranking keywords of your competitors and identify keyword gaps on your website. Whether your website is new or just starting to rank, make sure you have a solid keyword map to guide your SEO efforts.

2. Implement On-Page SEO

Once you have a keyword map, you can easily optimize your landing pages for search engines. Head keywords are highly competitive, but they can be effective on your homepage. Long-tail keywords, on the other hand, must be used on other landing pages. The homepage, about page, service or product pages, sitemap, and privacy policy page are the most important pages to optimize.

Aside from the primary keywords, use related keywords to help potential customers find your business. Long tail keywords are more specific and produce quicker results. They should include your address so that you can attract customers in your service area.

3. Optimize Your Google My Business Page

Google My Business (GMB) can help your business with search engine optimization (SEO). Because Google is the most popular search engine, creating a Google My Business page is one of the most effective link-building strategies. Customers will be able to find you faster if you include your business contacts, service area, and product or service description. Make sure your page description contains relevant keywords. You can also add your products, service prices, posts, and short updates to GMB. People can call your business or send messages directly to it from the GMB page. Your web pages will be listed alongside other websites, and you will be able to manage reviews. The more reviews you receive, the better your chances of ranking on search engines like Google. An SEO agency can help you fine-tune your SEO strategy for increased organic search traffic.

4. Work on Your Website Tags

Tags are beneficial because they help both users and search engines. Include keywords in your title tags to aid search engine crawlers in ranking your pages, and create catchy, keyword-rich meta tags for all of your pages and posts. Users look at the meta descriptions on the search engine results page to decide which link to click. Make it worthwhile for them to visit your ranking pages. Help organize your content and make it easier for users to find related content on your website. Katapult Marketing provides SEO services for small businesses. They can audit your pages and create properly optimized meta descriptions to increase the organic traffic to your website.

5. Make Your Website User-Friendly

Websites that are easy to use are favored by search engines. Search engines will rank your website higher if you make it user-friendly. The following SEO tactics will improve your website’s usability;

  • Responsive design: Ensure your website displays correctly on multiple devices, including desktops, mobile phones, tablets and TVs.
  • Fast loading speed: You cannot complete on-page optimization without testing your website speed. Several factors affect your website speed, including the source code. Test your website speed using this Google speed test tool and if it is below 90, find a good SEO agency to help you.
  • Proper navigation: The architecture of your website can have an impact on its usability. Make it easy for people to find what they’re looking for. The organization of your website’s web pages and content determines whether visitors will stay or leave immediately after reading the page that brought them there. Create an HTML sitemap to help your visitors find content more quickly.

SEO companies can conduct an SEO audit of your website and fix all the technical SEO issues that affect its usability.

6. Build and Update Your Blog Regularly

Keeping a business blog is a great way to improve your search engine optimization (SEO). A blog allows you to create a resource hub that will help you improve your keyword rankings. Create content around themes in your industry and connect it to relevant product or service pages. Creating relevant and high-ranking content, on the other hand, is not always easy. Partner with a reputable SEO company for professional SEO services throughout the year, including quality content creation.

Want to Rank on Search Engines? Call Katapult Marketing for Timely Search Engine Optimization Services

SEO is an ongoing investment. Your website’s ranking may be high today, only to plummet when search engine algorithms change. Staying at the top of search engines necessitates a long-term partnership with a reputable search engine optimization agency. Katapult Marketing is a Tampa-based Digital Marketing Agency. We optimize your business for local search and make regular updates to ensure you stay at the top. For the best SEO marketing services, contact Katapult Marketing today!

Posted in Digital Marketing, Local SEO, Search Engine OptimizationTagged seo, seo services

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Junior Achievement of South Florida
Junior Achievement of South Florida
Three years ago, Junior Achievement of South Florida worked closely with the Katapult Marketing team to redesign and launch our updated website. The process, collaboration and training went smoothly. Katapult also captured/launched a Google virtual tour through our 60,000 square-foot facility, which has been useful for volunteers, donors and others who are unable to visit our campus.

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ASDF
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The Katapult Marketing Team is always available to answer any of my questions. Pinki is amazing and is so easy to communicate and work with. Our websites would not look as good as they do without her help!
Lisa Betts
Lisa Betts
The team at Katapult Marketing took care of us from start to finish. They renovated our website into a beautiful, highly functional and easy to use resource for our business. I couldn’t be happier with the promptness, attention to detail, and expert craftsmanship Pinki and everyone at Katapult Marketing delivered! Customers have gone out of their way to tell me how fantastic the new site is! Thank You!! Lisa Betts, President BettsWorks, Inc / RealEstateSpeakers.com
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Donna Hurley
When I was looking for a Website Developer for our new LLC, I searched for weeks. After watching Antoine’s YouTube videos, and speaking to him directly, he made me feel comfortable on the tasks that we were facing. Initially, we agreed upon specific deliverables and milestones, and Antoine and Pinki managed the project to meet each of them. The interviewing process that captured much of the digital marketing content was extremely thorough, and they took the time to educate us throughout the project so that we clearly understood the dynamics of digital and SEO marketing. I was so impressed with their project management, and the direct interaction with their team throughout their process. The end result is that they took our content, and our understanding of our market, and created an AMAZING website.
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Barbara Prieto
I am very happy with the support Katapult Marketing has provided and still provides Riviera Presbyterian Church in Miami. They always respond quickly and take their time in explaining any questions we have. They make sure we are happy with our website and are always very professional.
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Robin Graine
I have worked with a lot of digital marketers over the year and Katapult is a shining star. Responsive. Creative. Smart.
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Isabel R Godoy
Amazing company. they work with you, help you and answer you every question you have. they are really fast at responding and get you things done really quick. I love working with Pinki on the website 😀
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Kyle Gasaway
Pinki and the team at Katapult are great to work with. We have been using them for our website development (washcampus.edu) for over a year now and it looks awesome! They are very responsive when it comes to quick edits and have a very fast turn around. Thanks Pinki!
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Liane Davey
I love what Katapult helped me build to launch my speaking business and my new book. The site reflects my brand beautifully and the process of building it has been seamless!
Ray Johnson
Ray Johnson
It was just simply awesome working with Antoine and Pinki. Their unique process helped us develop an outstanding website with the high quality messaging, layout, and graphics that we wanted but were unable to achieve on two previous attempts at developing a website. Antoine’s guidance in building our story was essential. Pinki’s professionalism, persistence, and patience is what legends are made of!
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Tino Riva
Pinki is always available and responds immediately each and every time you need something. She is incredibly kind and professional. Very impressed with her service.

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Iran Lawrence
As I research and strive toward perfection, I find Antoine’s presentations the most simple, straight forward and enlightening source of very credible information I have seen on digital marketing. His researched based information has given me the necessary tweaking I needed to know that consequently has given me a new sense of reassurance and confidence in marketing my product. And I am very grateful.
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Dianne Cirone
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Washington Campus Staff
Washington Campus Staff
Katapult Marketing is great and Pinki Shah is amazing! Our website just underwent a complete redesign and Pinki has cheerfully helped us with every detail, big and small. She is incredibly responsive, understanding, easy to work with, and she cares just as much about the redesign as we do. If you could see the old website, you would be astonished by her ability to transform it into what it is now! We couldn’t be happier with the results! We’re very grateful for all of the time and hard work that she put into this massive project, especially on our timeline.
Molly Barnes
Molly Barnes
We just finished our website redesign & are so happy with how the whole process went! Thank you to Antoine, Pinki & the rest of the team!
Robert Malove
Robert Malove
Antoine Dupont and the rest of his team at adminesolutions really deliver on their promises. Antoine was highly recommended to me, and although I was hesitant at first – there are so many marketing vultures out there – Antoine has really come through. I now rank in the top 3 on Google for searches in my key words. Thank you Antoine & team! Lets have a spectacular 2017! All the best!
Ramona Powers
Ramona Powers
What a great experience! I just finished another project with Admin eSolutions and Pinki was fabulous. She is patient and so easy to work with. For years, the team has provided excellent support and practical advice to my association. Thank you! One of the best partnerships I have.
Katt Watts
Katt Watts
Extreamly helpful and witty at that !!! Thank you Antonie !
Teri Valls
Teri Valls
I have been working with Admin eSolutions for many years and have received the best of service always. Pinki is great to work with always adhering to our timelines, quick to respond and accomplish the task at hand.

I would recommend them to anyone!
Kathy Rivera
Kathy Rivera
Great team! We have a lot of projects with Admin eSolutions throughout the many years of relationship with them. We’ve carried out projects from a scratch or with their templates and gotten results of excellent quality promptly. Their team and Pinki are always super accessible for support. Thank you!!
Metin Adanir
Metin Adanir
Stay away.! One man operation simply hiring indian freelancer for low makes money between plus no idea about what they are doing.
Contact with me before working with this company,they ruined my business,i wont let them ruin yours.
PS:All reviews left for them by owner relatives.
Roman Fischer
Roman Fischer
I have been working with Admin eSolutions since 2013. Thanks for the fantastic job on three websites. It’s been a pleasure working with Mick, Antoine and Pinki. They are collaborating closely with me on every project. If you are looking to get a website built or redesigned they are the best choice.
Joy Vaughan
Joy Vaughan
Zee Mendoza
Zee Mendoza
I think it is rare to find a web design company that understands your needs, can be flexible, professional and keep their promises, but Admin e Solutions is all this and more! Really enjoy working with them, great customer service!
Charlie Calderin
Charlie Calderin
Admin ESolutions = great value, excellent support, and a team that really cares about the success of their clients. Recommend them? YES
Justine McKinnon
Justine McKinnon
The team at Admin eSolutions is awesome. They are a pleasure to work with but also always meet deadlines and resolve any issues right away. We have used them for many many years and will continue to use them for years to come!
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